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Founder and CEO Edouard Tawoue shares his journey from Cameroon to Japan in 2010, his training in automotive studies, and his rapid rise in vehicle sales leadership.

After a first entrepreneurial attempt fell short, he launched Ichinomiya Motors in 2022 with minimal startup costs, starting from a home office before moving to the current location.

The company now exports a wide range of used Japanese vehicles to customers in over 50 countries, emphasizing careful inspections and clear explanations for online buyers, with plans to expand staff and scale operations.